WHY BLACK FRIDAY IS CANCELLED
“With our #BFIC campaign, we want to deepen the current national sentiment shifting away from Black Friday-style commercialism and join the call for better support for indie-business. #IBWknd20 provides an alternative to the traditional holiday shopping behavior by putting the spotlight on Philly’s diverse neighborhoods that are fueling our economy.”
Rasheed “Rafik” Abdellah
Managing Partner

















